E-lectric Avenue.

Logo Design, branding and website project.


We were recommended to the business owner of E-lectric Avenue by another customer of ours. They were setting up a brand new brick and mortar business in Staffordshire and needed full brand design, business stationery, signage for their store and an e-commerce website allowing them to sell their electric bikes online. They wer also looking to create a buzz on the high street with custom designed shop signage.


We spoke at length with the business owner as their design requirements were quite specific and they had a vision of how they wanted the branding and signage to be displayed. This was taken into account when creating the logo, which initially, was hand-drawn before being imported into Illustrator.

For the e-commerce website, we used high quality images as the products were all very high-end and we needed the quality to be shown to customers browsing the site. The e-commerce system itself uses custom coding to achieve the functionality E-lectric Avenue required. Finally, we worked with the customer to help link the site up to their chosen payment provider, something which they had not done before and needed help and guidance from us to complete.

“Fantastic service from the guys at Yellow Circle. The branding they designed for us was exactly what we were looking for. We wanted something different and they delivered. The website they developed for us has given us thousands of pounds in extra revenue and we saw a return on our investment quickly.”

– E-lectric Avenue

The image above shows the home page of the website running on a laptop. Below we have tablet and mobile phone versions of the site.