World of Water’s mission is to connect and provide resources to those who are responsible for water supply, treatment and disposal. The innovative idea was the winner of the Dyers Den 2020 competition which we sponsor yearly. The client was gifted branding and a bespoke website to help take the business forward.
We took the time to have an initial meeting to discuss what success would look like for the website. We held Zoom meetings to discuss designs, ideas and progress weekly. User experience and payment processing were crucial factors. They were tested at regular intervals by the team and the client.
We ensured the theme was consistent on the site, by using matching elements, colours and fonts.
The website aims to encourage users to purchase a membership and get involved. With this in mind, content is restricted on certain pages to encourage user registration. Additionally, we have included functionality to offer discounted memberships.